As a graphic designer with 5+ years of experience, I was thrilled to collaborate with Beda Consult, an IT firm dedicated to empowering Micro, Small, and Medium Enterprises (MSMEs) in Ghana. My challenge? Develop a brand identity and social media presence that reflected their mission and resonated with their target audience.
My Approach:
* Deep Dive: I immersed myself in Beda Consult's vision, values, and target audience. Understanding their unique offerings and challenges was crucial.
* Strategic Branding: I crafted a brand identity that conveyed professionalism, approachability, and a focus on innovation. The logo, color palette, and typography worked seamlessly together to tell their story.
* Engaging Social Media: I created captivating social media posts that showcased Beda Consult's services, highlighted client success stories, and fostered community engagement.
The Impact:
* Elevated Brand Image: The new branding effectively communicated Beda Consult's values and resonated with their target audience.
* Increased Engagement: Social media posts saw a significant rise in likes, shares, and comments, driving brand awareness and leads.
This project demonstrates my ability to:
* Understand client needs and translate them into impactful visuals.
* Develop a cohesive brand identity that resonates with the target audience.
* Create engaging social media content that drives results.
HIRING DESIGNS
SOFTWARE SERVICES DESGINS
TECH TUESDAYS DESIGNS
HOLIDAY DESIGNS
WEEKLY SOCIAL MEDIA POSTS
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